The software giant has buddied up with HTC to convert the One M8, its Android flagship, into a Windows Phone. They put more focus on Android products, which meant anyone interested in Windows Phone had a small selection of devices to choose from.įor Microsoft, it's time to experiment with a new, simpler approach. The one element that Microsoft continued to lack, however, was buy-in from large phone makers. Let's give the company credit for pushing forward, improving its platform and not giving up, though: When I reviewed the last major OS update, I said I could finally use Windows Phone as my daily driver. Even then, it's got a long way to go before catching up to Android and iOS.
Four years later, nothing's changed - except, perhaps, a few more percentage points of market share. Since Windows Phone's humble beginnings, Microsoft has been the underdog in the wireless industry.